When you sit on a park bench you generally find peace and quiet. Designer Finn Magee saw that we are bombarded with advertisements throughout our day but the park is the final place for peace.
As a result, Finn Magee created this billboard park bench. The bench looks like a regular seat but the wood back turns to reveal a billboard that promotes the quiet in the park. Reading ‘Peace & Quiet,’ these park benches are a fun way to make fun of the intense advertising we live with.
Mobile Billboard Benches
Finn Magee Turns Outdoor Seating to Moving Advertisement
Trend Themes
1. Interactive Outdoor Advertising - Creating interactive experiences using outdoor advertising spaces to engage with consumers in unique ways.
2. Disruptive Design - Using unconventional design elements and concepts to challenge traditional advertising methods and create new opportunities.
3. Subversive Marketing - Employing witty and ironic messaging to subvert the pervasive nature of advertising and grab consumers' attention.
Industry Implications
1. Outdoor Advertising - Exploring new approaches to outdoor advertising by incorporating interactive elements and unconventional design concepts.
2. Furniture - Discovering innovative ways to merge furniture design with marketing strategies to create unique advertising experiences.
3. Art and Installation - Utilizing artistic installations in public spaces to challenge societal norms and provide memorable brand experiences.