Average Joe Art Ads

The Panasonic No Expert Commercial Pokes Fun at Pro Photogs

The Panasonic ‘No Expert’ commercial is a hilarious advertisement for Panasonic’s Lumix G2 camera. This commercial shows how an average Joe can look like a professional photographer simply by using the Lumix G2.

In the Panasonic 'No Expert' commercial, a regular guy is putting on a photo exhibit for a throng of art fans. He gets bombarded with several questions that he deftly brushes off until he gets cornered by one and has to run out of the room. The art scene is lampooned quite a bit here, and it makes for a hilarious way to promote the power and simplicity of the Panasonic Lumix G2.
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1. Photography - Disruptive innovation opportunity: Develop affordable and intuitive camera equipment that allows users to capture high-quality photos with little expertise.
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