Drivers of Chevrolet vehicles will now be able to have the ability to order Domino's using the car's Chevrolet Marketplace feature. This marks the first car company to integrate food ordering services into the car's dash. Using the cars dash app, users are limited to an Easy Order, where they can reorder previous meals, as well as track the progress of the food.
Millions of new Chevrolet models will be able to order Domino's through the car's Marketplace in the dashboard. This, however, will not be an exclusive service, the Domino's app is a partnership with Xevo, and its software could work with other cars. This means that the pizza company could begin to work with other car companies to expand its reach.
In-Car Pizza Ordering
Chevy Drivers Will Be Able to Order Domino's in Their Cars
Trend Themes
1. In-car Food Ordering - The integration of food ordering services into car dashboards presents an opportunity for disruptive innovation in the automotive industry.
2. Partnerships with Food Delivery Services - Collaboration between car companies and food delivery apps creates new possibilities for convenience and seamless experiences.
3. Expansion of Food Ordering in Other Industries - The success of food ordering in cars opens up opportunities for implementation in other industries such as public transportation or ride-sharing services.
Industry Implications
1. Automotive - The automotive industry can leverage in-car food ordering to enhance the driving experience and provide added value to customers.
2. Food Delivery - Food delivery services can partner with car companies to offer customers a seamless ordering experience and expand their customer base.
3. Transportation - Integration of food ordering services in transportation industries like public transportation or ride-sharing can enhance passenger experiences and increase convenience.