Mintier, a women-led Canadian brand, is revolutionizing the oral hygiene industry with the world's first oil-based breath serum. Made in Canada with all-natural ingredients, the Mintier Breath Serum offers long-lasting freshness using a blend of essential oils such as peppermint, spearmint, and lemon to eliminate bad breath. This dentist-approved and recommended serum is free from sugars and preservatives, making it safe for daily use.
Complementing the breath serum is the Mintier Tongue Cleaner, made from BPA-free stainless steel. As 90% of bad breath originates from the tongue, incorporating a tongue cleaner into one's oral hygiene routine is essential. The tongue cleaner is easy to use and gentle on the tongue, ensuring a complete oral care experience.
Mintier's innovative products can be found on their website, Amazon, and in over 300 retail stores. Additionally, starting in May, the breath serum will be available at Urban Outfitters' online store.
Oil-Based Breath Serums
Canadian Brand Mintier is Revolutionizing the Oral Hygiene Industry
Trend Themes
1. Oil-based Oral Hygiene - The emergence of oil-based breath serums is driving the growth of the oral hygiene industry with an emphasis on natural ingredients.
2. Dentist-approved Breath Fresheners - Dentist-approved breath fresheners are gaining popularity due to their natural ingredients and long-lasting freshness, presenting an opportunity for brands to cater to this demand.
3. Tongue Cleaning Tools - The use of tongue cleaning tools as an essential part of oral hygiene is becoming increasingly popular as consumers become more aware of the importance of tongue cleaning, presenting a growth opportunity for tongue cleaner manufacturers.
Industry Implications
1. Oral Hygiene - The oral hygiene industry is evolving, embracing natural and effective ingredients like oil-based breath serums to provide options to consumers who seek distinct products.
2. E-commerce - E-commerce platforms like Amazon and others have gained popularity as online shopping continues to grow, providing an opportunity for oral hygiene brands to sell their products through more convenient shopping options.
3. Retail - Retail stores are stocking up on innovative products like oil-based breath serums and tongue cleaners, providing an opportunity for oral hygiene brands to bring their products closer to potential consumers.