The NHL app and website have recently been updated in order to provide more video content and stats to users. Specific to the NHL app, Gamecenter will now display stats as well as highlights before, during, and after games.
The new NHL website homepage has been reworked in order to make it easier for users to find information pertaining to games, scores or team information. Additional features will also be rolled out to both the NHL app and website, including more customization features as well as interactive data.
The features to the app and website will allow fans to interact with the sport in ways. Custom information and interactive data could also spark the interest of fans as it can offer a more in-depth look into the sport.
Data-Driven Sports Apps
The NHL App and Website Have Received Updates to Add More Video and Data
Trend Themes
1. Data Analytics in Sports - The NHL app and website's integration of data-driven content for fans presents an opportunity for sports organizations to integrate data analytics in creating personalized fan experiences and increasing user engagement.
2. Interactive Sports Content - The NHL app and website's introduction of interactive data and customization features opens up opportunities for the development of sports-related apps and platforms that are interactive and highly engaging for fans.
3. Digital Sports Fan Experience - The NHL app's introduction of data-driven content such as stats and highlights before, during, and after games and the website rework for easier access to information creates an opportunity for sports organizations to improve the digital experience of fans.
Industry Implications
1. Sports Analytics - The integration of data analytics in sports presents opportunities for industries that provide sports data analytics services to enhance the fan experience and offer personalized insights to both fans and sports organizations.
2. Sport Technology - The trend towards interactive sports content presents opportunities for technology firms to develop applications and tools for sports teams, broadcasters and media providers to improve the digital experience of fans and customers.
3. Sports Media - The NHL app and website's introduction of interactive data and highlights before, during, and after games presents opportunities for sports media companies to leverage digital data and engage their audiences through multimedia content.