A fresh selection of New Era hats is now available to consumers. In order to create them, the brand joined with Pendleton, a US-based company that specializes in high-end wool products.
The New Era hats offered vary in color, with bright hues of ocean blue taking over one model while many others are comprised of more neutral tones. As HYPEBEAST reports, the designs that decorate the material were inspired by the Navajo nation -- a US territory near Arizona that's Native American-governed.
In addition to New Era's branding, the accessories come imbued with Pendleton's name and logo. With this, the hats are likely to be a favorable purchase among consumers looking to add a unique pop of color to their wardrobes.
Navajo-Inspired Caps
These New Era Hats Feature Colorful Geometric Designs on Their Brims
Trend Themes
1. Colorful Geometric Designs - The use of colorful and geometric designs on products offers an opportunity for brands to attract consumers looking for unique and visually appealing items.
2. Collaboration with Specialized Companies - Partnering with specialized companies in different industries provides an opportunity for brands to create unique and high-quality products that appeal to specific consumer niches.
3. Cultural Inspiration in Fashion - Drawing inspiration from different cultures and incorporating them into fashion products allows brands to tap into the growing consumer interest in diverse and inclusive designs.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can explore incorporating colorful geometric designs to create unique and eye-catching products.
2. Textile Manufacturing - Textile manufacturers can seek collaborations with fashion brands to produce fabrics with culturally inspired designs, offering a new range of products to the market.
3. Native American Art and Craft - The Native American art and craft industry can find opportunities to showcase their traditional designs and techniques through collaborations with fashion brands, bringing their culture to a broader audience.