Blueberry Purée-Infused Cheeses

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Trader Joe's Just Debuted Its New Blueberry Fields Hard Cheese

The Beatles may have sung the praises of strawberry fields, but Trader Joe's is making a strong case for blueberries with its new Blueberry Fields Hard Cheese.

The perfect addition to any summertime charcuterie board, the new Blueberry Fields Hard Cheese boasts sweet and tart notes, along with a pleasantly nutty bite. The cheese is made from raw cow’s milk and is bathed in a bathed in real blueberry purée, which gives the cheese an inky blue rind. The cheese is also cured using secret, artisanal methods to achieve its wonderfully delicate texture. As Trader Joe's suggests, the new Blueberry Fields Hard Cheese is just as much at home on a summer cheese board as it is melted on a turkey panini or shaved over a spinach salad.
Trend Themes
1. Fruit-infused Foods - The trend of infusing different fruits into various foods can lead to new flavor combinations and innovative food products.
2. Artisanal Cheese Making - Artisanal cheese making methods can create new textures and flavors that cater to a growing market of food enthusiasts.
3. Charcuterie Boards - The rise of charcuterie boards is leading to an increased demand for unique and flavorful cheeses that can showcase a variety of different pairings.
Industry Implications
1. Food Manufacturing - Food manufacturers can experiment with different fruit infusion techniques to create new food products and flavors.
2. Artisanal Food Production - Cheese makers can use traditional and artisanal methods to create innovative and unique cheese products that stand out among competitors.
3. Catering and Events Services - As charcuterie boards become more popular, catering and event services can build menus around unique and flavorful artisanal cheeses that cater to a growing market of food enthusiasts.

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