Endangered Species Chocolate recently unveiled a new natural dark chocolate bar, which was made to help fund conservation efforts for chimpanzees, an at-risk species.
The bars are only made with bittersweet 72% dark chocolate, which is created with chocolate liquor, cane sugar, cocoa butter, soy lecithin, and vanilla. In order to highlight the brand's environmentally focused initiatives, a picture of a chimpanzee is included on the wrapper, helping consumers to better visualize the impact being made with their support.
Endangered Species Chocolate also offers a number of other conservation-supporting treats, including its Dark Chocolate Bites with Almonds and Sea Salt, 88% Cocoa Bites, and Dark Chocolate with Caramel and Spiced Apple that oozes out of each square.
Animal Conservation Dark Chocolates
This Natural Dark Chocolate Supports Chimpanzee Protection
Trend Themes
1. Chimpanzee Conservation - Opportunity to create more products and initiatives that support endangered species conservation efforts through consumer purchases of related products.
2. Environmentally Focused Initiatives - Opportunity to use packaging and visuals to educate and engage consumers in supporting environmental causes through purchasing sustainable products.
3. Dark Chocolate Innovation - Opportunity to explore new flavors and ingredients in dark chocolate products while aligning with a cause or purpose.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage companies to create products that support conservation efforts and engage consumers in environmental causes.
2. Confectionery - Opportunity for confectionery companies to develop dark chocolate products using sustainable sourcing and focus on conservation to cater to environmentally conscious consumers.
3. Nonprofit and Conservation Organizations - Opportunity for nonprofit and conservation organizations to collaborate with chocolate companies to raise funds for conservation initiatives and spread awareness about endangered species protection.