The Spring/Summer 2019 collection by adidas spotlights some minimalist and monochromatic watch designs. The sportswear brand embraces a powerful and vibrant color palette that subtly references the aesthetics of the coming summer months.
Extending the silhouette offerings of the SP1 collection are four brand new colorways. The style of the first monochromatic watch — 'Collegiate Gold,' "radiates sunshine" as its yellow nuance is borrowed from the skin of a mango. The second model in 'Active Purple' references the soft aesthetics of sunset. For those who enjoy a more minimalist presentation for their timepieces, adidas also introduces an All-White and an Ash Grey iteration.
Without a doubt, the splash of color in adidas Watches' Spring/Summer 2019 collection will provide a stylish accent to any outfit.
Slick Monochromatic Watch Capsules
adidas Watches Looks Toward a Rich Color Palette for This Line
Trend Themes
1. Monochromatic Watch Styles - As consumers increasingly seek unique and visually striking accessories, watch manufacturers can capitalize on the trend toward simple, monochromatic designs with seasonal color accents.
2. Vibrant Color Palettes - Expanding beyond traditional color options can add a fresh twist to a familiar product line and attract consumers seeking unique, expressive styles.
3. Minimalist Presentation - Source minimalist language to make products stand out and emphasize their uniqueness, particularly for accessory items like watches where appearance is essential.
Industry Implications
1. Fashion - Continuing trend of minimalism with bold accents can be applied in any fashion industry lines.
2. Jewelry - By using dynamic color accents in an otherwise minimal composition, jewelers may create sought-after pieces with unique and brilliant accents.
3. Technology Products - Companies that use bold colors in minimalist designs for their products create an eye-catching look that can be used across a range of industries, particularly in tech products.