Aquatic Beauty Photoshoots

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Michael David Adams' Le Grand Bleu Series is Water-Friendly

Water-friendly makeup is a must for the summer season and while the Le Grand Bleu photo series might not necessarily showcase waterproof beauty looks, it does inspire women to start thinking about them. More than that, the photoshoot will inspire women to play with vibrant cosmetics that normally wouldn't be used by the pool or even at the beach. Forgoing a natural theme, the Le Grand Bleu photo series is bold and bright.

The Le Grand Bleu photo series was shot by New York City-based photographer Michael David Adams. The carnival of cosmetic colors was created by makeup artist Mary Irwin. The fun and feminine looks were complemented by vintage-style swim caps, which were selected by stylist Don Wes. As though influenced by birds of paradise, the makeup looks are striking.
Trend Themes
1. Water-friendly Makeup - With an increase in water-related photoshoots, there is an opportunity for the beauty industry to create water-friendly makeup products that can withstand exposure to water.
2. Vibrant Cosmetics - The Le Grand Bleu photo series showcases bold and bright cosmetics, indicating a trend towards more colorful and daring makeup looks.
3. Vintage Swimwear Accessories - The vintage-style swim caps featured in the Le Grand Bleu photo series demonstrate a growing trend towards retro swimwear accessories.
Industry Implications
1. Beauty - The beauty industry can innovate around creating cosmetics that are water-friendly and can withstand exposure to water for longer periods of time, making them more convenient for consumers.
2. Fashion - The trend towards vintage swimwear accessories presents an opportunity for the fashion industry to reintroduce retro swimwear and accessories.
3. Photography - The Le Grand Bleu photo series reflects a growing trend towards water-related photoshoots, creating an increased demand for aquatic-themed photography.

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