Kōv, the Vancouver-based clean skin and body care line, recently expanded its portfolio with the introduction of a travel-sized glacial clay mask. The deep-cleaning, hydrating, and skin-tightening mask is the perfect addition to any overnight trip.
The glacial clay mask is "clinically proven to boost collagen production by 70% and diminish oil and sebum by 95%, after just one use." The product is jam-packed with anti-inflammatory and calming properties to refresh and rejuvenate your skin for a glowing complexion. Moreover, the beauty product is suitable for all skin types, ranging from oily and sensitive skin to dry and acne-prone.
The Kōv glacial clay mask is available to purchase online and in select stores for $6 per mask.
Glacial Clay Masks
Vancouver's clean skin and body care line, Kōv Debuts a Travel-Friendly Product
Trend Themes
1. Travel-sized Beauty Products - As travel cautiously resumes, companies can cater to consumers by offering smaller size beauty products for on-the-go adventures.
2. Glacial Clay Masks for Various Skin Types - Companies can create a similar product to Kōv’s glacial clay mask, specifically tailored for different skin types to make clean skin more accessible.
3. Natural and Effective Beauty Care Products - There is a growing trend in the beauty industry of consumers seeking natural skincare products that are clinically proven to work.
Industry Implications
1. Beauty Care - The beauty care industry can leverage the trend of clean and natural skincare products to create innovative and effective products for consumers.
2. Travel - The travel industry can benefit by offering smaller-sized products that cater to customers who want to bring their favorite beauty products while minimizing their luggage.
3. Oil and Sebum Reducing Skincare - Skincare companies can create similar products tailored to reducing oil and sebum for different skin types to appeal to wider target markets.