'Keychron,' the premium mechanical keyboard manufacturer, released a new entry-level keyboard designed to appeal to customers that are new to the hobby, named the 'Keychron V1.' This keyboard has a simplistic design that foregoes some of the more complicated design choices of Keychron's flagship keyboards. For example, this keyboard has a single-gasket design rather than the heavier double-gasket design.
Aside from this, the Keychron V1 comes with three different switch options, which are 'Tactile Brown,' 'Clicky Blue,' and 'Linear Red.' This baseline offering also helps customers know what to expect from the sound and feel of the keys without being keyboard experts. The keyboard is still fully hot-swappable, though, meaning customers can experiment with different keycaps and switches at their leisure.
The Keychron V1 features full QMK and VIA support for function and lighting personalization, however, this is not necessary for all customers, as the keyboard comes with out-of-the-box support for Windows and Mac, as well as a dedicated lighting button for different RGB patterns. Essentially, the Keychron V1 is designed to give new mechanical keyboard users a taste of the joys of customizable mechanical keyboards without charging a premium fee.
Entry-Level Mechanical Keyboards
Keychron Released the 'V1' For Customers New to the Hobby
Trend Themes
1. Entry-level Mechanical Keyboards - The Keychron V1 caters to beginners, providing a simplified, affordable version of their flagship keyboards.
2. Hot-swappable Keyboards - The Keychron V1's hot-swappable feature lets users experiment with different keycaps and switches, leading to a new market for customizable keyboards.
3. Personalized Keyboard Lighting - The Keychron V1's full QMK and VIA support for function and lighting personalization creates an opportunity for keyboards with unique and customizable lighting features.
Industry Implications
1. Computer Peripherals - The entry-level mechanical keyboard trend presented by the Keychron V1 taps into a growing market of computer peripherals for gaming, work and productivity.
2. E-commerce - As the market for personal computer parts and peripherals moves to online retail, introducing entry-level-friendly products like the Keychron V1 offers new opportunities for e-commerce stores to cater to beginners and enthusiasts alike.
3. Entertainment - The personalization trend of keyboards, particularly with lighting features, offers new opportunities for entertainment industry to create branded, customizable keyboards for gaming or media consumption.