Romantic Dry January Bundles

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The Katy Perry's De Soi x Boisson Bundle is Perfect for Dry January

De Soi, the line of non-alcoholic (NA) sparkling apéritifs founded by Katy Perry and Morgan McLachlan, and Boisson, the NA beverage retailer, are teaming up to offer a Dry January bundle and sweepstakes. From January 4-31, the exclusive $99 bundle, which includes two gold-rimmed stemless wine glasses, a silk scarf, and three bottles of De Soi's signature NA sparkling apéritifs, is available at boisson.co.

In addition, De Soi and Boisson are offering a sweepstakes with a grand prize of a trip to see Katy Perry perform live at PLAY (The Theater at Resorts World) in Las Vegas, including a complimentary stay at Resorts World and two round-trip flights. The sweepstakes will be announced on January 9 on the De Soi and Boisson Instagram pages, and entries will be accepted until January 31. The winner will be chosen at random. The partnership between De Soi and Boisson is meant to provide an elegant and sophisticated alternative to alcohol during the popular month-long Dry January challenge.
Trend Themes
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Industry Implications
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