American menswear brand J. Crew has teamed up with New Balance to debut an all-new version of the J.Crew x New Balance 997H, which was first revealed in the brand's Fall 2022 lookbook.
The new sneaker features suede and mesh uppers, which arrive in muted beige and dark gray colors. Meanwhile, the shoe's N logo comes in vibrant orange, while a portion of its toebox features a highlighter yellow hue, both of which add necessary pops of colors to the shoe's otherwise neutral palette. Other features of the J.Crew x New Balance 997H include an embroidered heel tab and an extra-tough CORDURA fabric construction.
For those interested, the J.Crew x New Balance 997H is currently available to purchase on J. Crew's website and at select physical J. Crew locations.
Tonal Americana-Themed Sneakers
The J.Crew x New Balance 997H Features a CODURA Construction
Trend Themes
1. Americana-inspired Sneaker Collaboration - A trend of brands collaborating to create limited edition sneakers with a focus on American heritage could disrupt the footwear industry by driving consumer interest through exclusivity.
2. Neutral Sneaker Colorways with Bold Accents - The trend of creating sneakers with muted colorways and unexpected pops of bright accents could disrupt the fashion industry by offering a fresh take on classic designs.
3. Cordura-constructed Sneakers - The trend of incorporating durable Cordura fabric into sneaker construction could disrupt the athletic footwear industry by offering a more long-lasting and sustainable option for consumers.
Industry Implications
1. Fashion - The fashion industry could leverage the trend of limited edition Americana-inspired sneaker collaborations to create buzz and drive sales through exclusivity and nostalgia.
2. Footwear - The footwear industry could embrace the trend of using Cordura fabric in sneaker construction to tap into the growing demand for sustainable and durable materials.
3. Athletic Wear - The athletic wear industry could leverage the trend of muted colorways with bold accents to offer consumers a unique look while still maintaining the functionality of traditional athletic footwear.