Herbivore Botanicals is a natural skincare brand that prides itself on using plant-based ingredients and its Lapis Facial Oil is creatively infused with lapis lazuli gemstones. The use of the rock in the skincare product is an ode to ancient Egyptian beauty routines that would utilize the rock to create a blue oil for its antibacterial benefits.
The facial oil is a thick serum designed for combination and acne-prone consumers that require anti-inflammatory and anti-fungal products to use on their skin. The lapis lazuli extract creates a liquid rich in azulene that can help to decrease redness, puffiness and clear breakouts. The antibacterial properties also help to decrease new breakouts from occurring on the skin, while simultaneously treating current ones. The oil has a blueish tinge thanks to the gemstone extract.
Gemstone-Infused Skincare
Herbivore Botanicals' Lapis Facial Oil Contains Extract of Lapis Lazuli
Trend Themes
1. Gemstone Skincare - The use of infusing gemstones in skincare creates a unique selling proposition and opens the door for other gemstones to be explored for their skincare benefits.
2. Natural Skincare - The demand for natural skincare continues to rise, creating opportunities to innovate and formulate new plant-based products.
3. Anti-acne Skincare - The focus on acne-prone skin creates a market for products infused with properties that fight inflammation and bacteria at the same time.
Industry Implications
1. Skincare - Incorporating gemstones and natural ingredients into skincare products can differentiate a brand and create consumer appeal.
2. Beauty - The trend of using unconventional ingredients in beauty products offers opportunities to create unique formulations and packaging.
3. Wellness - As consumers prioritize wellness, the integration of natural and alternative healing methods in skincare creates opportunities for holistic beauty brands.