The hug collapsible mug from The Huggable Co has a nesting design that offers nine height options. The lowest height is 34 millimeters which, along with the slim diameter, makes the cup fit perfectly in a pocket or handbag. When expanded the entire way, the hug collapsible mug measures 193 millimeters and holds 20 ounces—or the approximate size of a venti coffee.
The convenience-focused mug features unrivaled thermal retention with its impressive double-walled insulation. Compared to typical collapsible mugs, the insulation keeps drinks hotter four times longer and cooler six times longer, all without the need for a thermal sleeve. The hug collapsible mug's top comes with an integrated sip lock for spill protection. The mug, made with recycled material, is offset by several green initiatives that ensure the product is climate positive.
Pocket-Sized Collapsible Mugs
The hug Collapsible Mug Has Impressive Double Walled Insulation
Trend Themes
1. Pocket-sized Mugs - The convenience-focused trend of compact, portable and collapsible mugs presents an opportunity for disruptive innovations in materials, design, and sustainability.
2. Double-walled Insulation - The trend towards double-walled insulation in mugs offers an opportunity for innovative materials and designs, which can reduce heat transfer and enhance the user experience by improving drink temperature retention.
3. Integrated Sip Locks - The trend towards spill-protected, integrated sip locks in mugs presents an opportunity for disruptive innovations in product design, materials, and engineering.
Industry Implications
1. Housewares - The housewares industry should focus on developing innovative, sustainable, and convenient solutions for travelers and commuters who seek collapsible mugs with efficient insulation and integrated spill protection.
2. Sustainability - The sustainability industry has the opportunity to develop new materials, production processes, and supply chains to produce more eco-friendly and climate-positive mugs for environmentally conscious consumers.
3. Outdoor Recreation - The outdoor recreation industry should focus on developing durable, lightweight, and portable mugs that offer efficient insulation, spill protection, and sustainability features for hikers, campers, and other outdoor enthusiasts.