Unless you are a student, a stay-at-home parent or someone who frequents boardroom meetings, you probably don't use stationery as often as you once did: enter the Hockey Stick Pencil. This sporty writing utensil will surely inspire you to jot down more notes using pen and paper rather than relying on your devices. If anything, you may simply forgo the writing for a much more fun activity. Mini hockey game, anyone?
Brought to you by Pencil Things, the Hockey Stick Pencil shows the need to re-imagine soon-to-be-obsolete products, giving people an alternate reason to want to purchase them. Children will go wild for the Hockey Stick Pencil and adults will start hosting desk hockey. Coming in packs of 12, you could easily pit six players against six.
Sporty Stationery
The Hockey Stick Pencil Will Inspire Fun and Games
Trend Themes
1. Reimagined Stationery - The Hockey Stick Pencil demonstrates the trend of reimagining soon-to-be-obsolete products, creating unique and fun buying incentives.
2. Analog Resurgence - The popularity of the Hockey Stick Pencil signifies a trend towards a return to pen and paper, providing an opportunity for innovation in analog stationery.
3. Office Fun - The rise of desk hockey inspired by the Hockey Stick Pencil reveals a trend of incorporating playfulness and entertainment into the workplace environment.
Industry Implications
1. Stationery - The stationery industry can capitalize on the trend of reimagining products by creating more unique and interactive writing utensils like the Hockey Stick Pencil.
2. Sports Equipment - The sports equipment industry can explore opportunities to incorporate stationery elements into their products, merging functionality and playfulness like the Hockey Stick Pencil.
3. Office Supplies - The office supplies industry can tap into the trend of incorporating fun and games into the workplace by developing more desk-friendly items like the Hockey Stick Pencil.