Stylish High-Performance Snowboard Wear
Vault by Vans & WTAPS Drop a Slick 2022/2023 Range
Vault by Vans & WTAPS recently launched their second installment of high-performance snowboard wear. The first drop came in November and it brought together the timeless footwear and apparel silhouettes from Vans with WTAPS' utilitarian sensibilities. The second drop brings Vans' weatherproof platform offering known as Vans MTE tech, as well as the Hi-Country & Hell-Bound LX snowboard boot. The footwear model is "designed for optimal function in the snow, as well as on the street" and boasts features like the V3 UltraCush™ liner, the V3 PopCush™ footbed, a "newly improved 360° heat retention layer," and more. The high-performance snowboard wear extends further with the WTAPS pullovers and MTE jackets and pants—all of which are designed to protect one from the elements.
Trend Themes
1. High-performance Snowboard Wear - The high demand for stylish and comfortable snowboarding gear opens up opportunities for companies to innovate with advanced materials, construction methods, and designs to create a unique and high-performance product.
2. Weatherproof Platform Offering - By creating weatherproof platforms, businesses can enter new markets with their existing products, catering to sports enthusiasts and explorers who require high-performance clothing and gear.
3. Utilitarian Sensibilities - Meeting the growing demand for outdoor apparel that is both stylish and functional, businesses can incorporate utilitarian sensibilities in their product design to create modern and versatile clothing in different segments.
Industry Implications
1. Sports Apparel - As a demand for high-performance sports apparel continues to increase, companies can innovate by employing cutting-edge textiles, designs, and construction methods to cater to outdoor sports enthusiasts.
2. Outdoor Retail - Companies that provide essential gear and equipment for adventurers and outdoor enthusiasts can benefit from incorporating modern designs and technologies in their product lines, appealing to both lifestyle and performance-minded customers.
3. Fashion Retail - As the lines between outdoor and fashionable clothing blur, fashion retailers can explore creating unique and versatile clothing pieces that cater to the growing demand for both performance and style in outdoor apparel.