The Grown Bar is a protein-based food product that seeks to offer nutritious benefits to health-conscious consumers, without the use of food products that can induce reactions in people with various dietary restrictions.
The Grown Bar does not contain gluten, peanuts, dairy or soy and is plant-based – specifically based in pea protein. It comes in a chocolate almond butter flavor and is both vegan and non-GMO. The production processes that going into making the bar are also friendly to the environment, as it takes much less water to create pea protein than it does the more commonly used whey protein.
The Grown Bar's packaging reflects its nutritious, plant-based formulation with white, green and brown packaging, and imagery of leaves growing from soil.
Water-Saving Protein Bars
The Grown Bar Offers Nutritious Benefits for Its Consumers
Trend Themes
1. Plant-based Protein Products - Create and market plant-based protein snacks and meals that cater to health-conscious consumers with dietary restrictions and environmental concerns.
2. Water-saving Food Production - Invest in and promote food production processes that conserve water and utilize eco-friendly resources for a more sustainable supply chain.
3. Food Packaging Reflecting Product Values - Design eco-friendly and visually appealing packaging that reflects the values of the product, such as plant-based and environmentally-friendly ingredients.
Industry Implications
1. Food and Beverage - Innovate in the food and beverage sector by creating products that cater to the growing demand for healthy, sustainable, and allergen-free food products.
2. Sustainability and Environmentalism - Drive sustainable practices in various industries and sectors such as food production to achieve a more eco-friendly and efficient business model.
3. Design and Packaging - Offer creative and eco-conscious design solutions to align packaging with the values of the product and cater to the growing demand for sustainable packaging options.