‘Googleable’ by Ori Dagan is the artist’s first music video and features stop-motion animation to accompany the singer’s jazzy tune. The song and video revolve around the wonder that is Google: the ability to get information to go practically anywhere in the world (provided you can find an internet connection). From recipes to dating to resolving any argument, the now-iconic search engine makes it so that Googleable is both an amazing hit single (currently on top 25 on the iTunes store) and a great promotional campaign for the search engine giant.
This vibrant and energetic music video (directed by Luisa Valencia and Juan Palacio) complements Dagan’s playful nature and artistic inventiveness. The up and coming indie artist will be releasing a new CD on April 28th 2012.
Jazzy Search Engine Songs
Googleable by Ori Dagan is a Creative Stop-Motion Clip
Trend Themes
1. Stop-motion Animation - Disruptive innovation opportunity: Explore the use of stop-motion animation in advertising campaigns to create unique visual experiences for customers.
2. Promotional Music Videos - Disruptive innovation opportunity: Combine music and storytelling in promotional music videos to create engaging content that can attract a wider audience.
3. Integration of Technology in Music - Disruptive innovation opportunity: Find innovative ways to incorporate technology and digital platforms into music production and distribution to reach a larger audience.
Industry Implications
1. Advertising - Disruptive innovation opportunity: Develop creative and visually appealing advertising campaigns through the use of stop-motion animation.
2. Music - Disruptive innovation opportunity: Explore new avenues for promoting music through the creation of music videos that effectively tell a story.
3. Technology - Disruptive innovation opportunity: Combine technology and music to create innovative platforms for music production and distribution.