The Givenchy 2012 Spring/Summer collection for men has plenty of original and brightly patterned pieces for next year's warm weather season. The collection features a balanced variety of casual and formal attire. From slim-fitting suits to silk button-ups and baggy shorts, the Givenchy 2012 Spring/Summer collection is very versatile and functional.
Noted features of the Givenchy 2012 Spring/Summer collection are its unusual palette of colors -- ivory and olive green -- and the patterns printed on over a half of the clothes. The design, consisting of bright purples, yellows and blues, is comparable to a computer generated image of leaves or flowers. This line will certainly hold its own amongst other collections this season.
Implications - In today's society, there is an echoed demand for products exuding contemporary style as well as practical functionality. Businesses that are capable of providing consumers with products that showcase a balance between the two qualities will benefit in large ways.
Wild Foliar Fashion
The Givenchy 2012 Spring/Summer Line Boasts Bold Green Ensembles
Trend Themes
1. Bold Green Ensembles - Disruptive innovation opportunity: Design and create clothing lines that focus on unique and bold color schemes, tapping into consumers' desire for vibrant and eye-catching fashion.
2. Versatile and Functional Attire - Disruptive innovation opportunity: Develop clothing collections that offer a wide range of styles suitable for both casual and formal occasions, catering to consumers' desire for versatility in their wardrobe.
3. Contemporary Style with Practical Functionality - Disruptive innovation opportunity: Create products that combine modern aesthetics with functional features, meeting the growing demand for functional yet stylish products in the market.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Introduce sustainable and eco-friendly materials into the fashion industry, aligning with the increasing consumer preference for environmentally conscious fashion choices.
2. Apparel Design - Disruptive innovation opportunity: Utilize technology like 3D printing and augmented reality in the apparel design process, revolutionizing how clothes are created and personalized for individual consumers.
3. Marketing and Branding - Disruptive innovation opportunity: Implement innovative marketing strategies, such as influencer collaborations and interactive social media campaigns, to engage with target consumers and build brand loyalty.