Olliblocks started out as a DIY post on a blog called Caravan Shoppe, but soon became a hit because of how fun and educational they were. Infusing two themes like animals and clothing or monsters and superheroes, Caravan Shoppe creates stackable building blocks that enhance creativity in children.
The blocks are meant to be mixed and matched. Children will have a blast stacking a lion's head on top of horse's feet and a buttoned-down shirt. Olliblocks start out as a DIY craft project because the blocks do not come fully finished. The package includes print-outs and blank blocks, so mothers and children can cut and paste. Olliblocks last a long time because new printouts can be glued on top of older images. This product is currently raising funds for production on Kickstarter.
Personifying Animal Building Blocks
Olliblocks are Fun and Educational Toys for Children
Trend Themes
1. Educational Crafting - The trend of DIY educational toys like Olliblocks allows for children to be creative and learn in a fun way.
2. Mix-and-match Toys - The trend of mix-and-match toys such as Olliblocks challenges traditional toy designs and encourages children to create unique combinations.
3. Modular Toy Design - The trend of modular toy design, as seen in Olliblocks, allows for versatility and endless possibilities for children's play.
Industry Implications
1. Toy Manufacturing - Toy manufacturers can explore educational, DIY, mix-and-match, and modular designs like Olliblocks to create innovative products that cater to children's imagination.
2. Crafting Supplies - Crafting supply companies can create and market easy-to-use materials that cater to the growing trend of DIY educational toys and enhance children's creativity.
3. Education and Learning - Education and learning industries can explore how DIY educational toys like Olliblocks can be incorporated into early childhood development to enhance learning through play.