British fans of Hugh Jackman and Nicole Kidman have the chance to see their new epic movie, ‘Australia,’ for free before its official roll-out thanks to a special promotion by Culture+.
The free screenings will take place on Sunday, December 21, which is the British Boxing Day, at 10am on a first come first serve basis. Culture+ members can even get free popcorn and soda. Ten cinema theaters all over the UK are taking part in this promotion (see participating locations in the source links below.)
On the other hand, fans in Taiwan can take part in a special charity screening of the film that is organized by ACIO & TAAA on Tuesday, December 30. NT$180 out of each NT$400 ticket will go towards the Harmony Home Association, a non-profit organization for sheltering children with HIV/AIDS.
Free & Charity Film Screenings
Brits See ‘Australia' For Free, Taiwanese Support HIV
Trend Themes
1. Free Film Screenings - Opportunity for companies to use free film screenings as a promotional tool and to create goodwill among customers.
2. Charity Film Screenings - Opportunity for companies to partner with non-profit organizations and donate a portion of ticket sales to a meaningful cause.
3. Exclusive Film Screenings - Opportunity for companies to offer exclusive film screenings to members as a loyalty program perk.
Industry Implications
1. Entertainment Industry - Opportunity for movie theaters to offer free or charity screenings to attract new customers and build brand loyalty.
2. Non-profit Industry - Opportunity for non-profit organizations to partner with movie theaters and offer charity screenings to raise funds and awareness for their cause.
3. Marketing Industry - Opportunity for marketing companies to use free and exclusive film screenings as a tool to promote brands and strengthen relationships with customers.