Anthony Chimbuya's eQo Urban Air Renewal Campaign is a new concept that allows you to take your green thumb on-the-go. The eQo campaign was created to spread awareness and education of eco-friendly practices. The main idea of the campaign for the eQo Urban Renewal Pot is a flower pot that can be attached to a bicycle.
The flower pot is made out of recycled materials and is weighted so that it won't move around while traveling from one destination to another. The eQo Urban Air Renewal Campaign is designed to make gardening a public activity in which everyone can participate, including cyclists. The best way to get people to do anything is via peer pressure; if one cyclists sees another riding around with a plant attached to their bike it could potentially cause a chain reaction of epically green proportions.
Everyday Eco-Enriched Commutes
The eQo Urban Air Renewal Campaign Brings Gardening to the Streets
Trend Themes
1. Eco-enriched Commuting - Opportunity to create innovative eco-friendly practices for commuting.
2. On-the-go Gardening - Opportunity to develop mobile gardening solutions.
3. Peer Pressure Green Initiatives - Opportunity to leverage peer influence to encourage eco-friendly behavior.
Industry Implications
1. Sustainable Transportation - Creating eco-friendly transportation options (e.g. bicycles, electric cars) and accessories (e.g. flower pot that attaches to a bicycle).
2. Gardening and Landscaping - Developing mobile gardening solutions (e.g. planters, raised garden beds) that can be easily moved and transported.
3. Environmental Education and Awareness - Creating public campaigns to promote eco-friendly practices and behavior (e.g. eQo Urban Air Renewal Campaign).