Engo Eyewear, a startup specializing in connected sunglasses, has unveiled its newest silhouette called the 'Engo 2,' which provides athletes with a unique augmented-reality lens where they can track their data without needing to check their phones or watches.
In addition, the new model is lighter and more advanced than Engo Eyewear's previously released products. Using the Engo 2, athletes can expect to remove any stall time required to check devices when tracking their performance data. In addition, the sunglasses feature an ActiveLook HUD nosepiece and an AMOLED display in the right eye.
"The ActiveLook 2.0 technology embedded in the Engo 2 gives users greater ability to customize the data projects into their field of view based on what is most useful to them," said Engo Eyewear CEO Eric Marcellin-Dibon.
AR-Enabled Sports Glasses
The Engo 2 Lets Users See Their Performance Data Hands-Free
Trend Themes
1. Ar-enabled Sports Glasses - Opportunity to integrate augmented reality into other sports equipment and wearables for an enhanced user experience.
2. Connected Sunglasses - Opportunity to expand into other areas such as tourism where users can explore their surroundings while receiving relevant information hands-free.
3. Activelook 2.0 Technology - Opportunity to license ActiveLook technology to other wearables for a unique selling feature.
Industry Implications
1. Sports Equipment - Incorporating AR technology into other sports equipment could increase user engagement and provide valuable data insights.
2. Wearable Technology - The growth of wearable technology could expand the market for connected sunglasses and other AR-enabled wearables.
3. Tourism - AR-enabled sunglasses could be utilized in tourism to provide users with relevant information about their surroundings in a hands-free manner.