Be aware of how much you are spending on energy. This small device brought to you by Ambient Devices tells you the current cost of energy, how much electricity you are using, the daily weather and how much your current electricity costs are. A great tool to bring us awareness and think about conserving energy, saving money and protecting our environment.
Implications - Technological devices and gadgets that measure pollution, waste, energy and water use appeal to two main market segments: the eco-minded consumer and the money-conscious consumer. While these distinct demographics may be using products like these for different reasons, both are looking for ways to cut down on usage.
Energy-Use Awareness
Ambient's Device Clocks Your Consumption
Trend Themes
1. Energy-use Monitoring - The trend of creating devices and gadgets that monitor energy usage appeal to eco-minded and money-conscious consumers for different reasons.
2. Cost-saving Technology - Devices such as Ambient's energy-use awareness tool tap into the ever-growing market segment of consumers looking to save money on everyday expenses like electricity bills.
3. Environmental Awareness - Products like Ambient's energy-use awareness tool tap into the desire of consumers to reduce their negative impact on the environment by conserving energy.
Industry Implications
1. Energy - Companies that specialize in producing renewable energy sources, like solar or wind, could consider integrating tools that monitor energy consumption to further promote sustainable practices.
2. Smart Home - With the growing trend of smart homes, companies could incorporate energy monitoring devices, like Ambient's, into smart home systems to give homeowners a clearer picture of their energy usage and help them conserve energy.
3. Retail - Retailers could sell devices like Ambient's energy-use awareness tool as a means of tapping into the increasing demand for cost-saving and environmentally-friendly products.