Pawel Nolbert flips expectations with his 'Constructed' project that plays with boundaries to create an eerie digital reality.
The art series is a comment on how people are obsessed with creating their own representations of what they want -- creating a perfect image for the purposes of their contrived online presence. Speaking to this aspect, the artist explains that people make their own worlds in hope other people will believe it exists, even though they know that it is nothing more than a curated model they hand to them.
By taking his own vacation photos, Pawel Nolbert constructs his own digital reality by mixing the real with bright graphics. In this world, the sky is perfectly blue without a single cloud in sight, however it is also supremely lonely, with the graphics replacing any human presence.
Photo Credits: designboom, nolbert
Cyber-Real Landscape Art
'Contructed' Transforms Landscapes into an Unsettling Digital Reality
Trend Themes
1. Digital Reality Art - Creating technologically enhanced art that challenges viewers' perception of reality presents opportunities for exploring new ways of storytelling.
2. Hyper-realistic Photography - Exploring the limits of photography through digital manipulation presents opportunities for creating otherworldly imagery that blurs the line between reality and art.
3. Social Media Art - Using social media as a subject matter for art presents opportunities for exploring the impact of social media on our collective psyche and sense of reality.
Industry Implications
1. Art - The art industry can benefit from incorporating technological advancements to create immersive and interactive digital experiences for art lovers.
2. Advertising - Using digital manipulation to create hyper-realistic imagery can offer new ways of visual storytelling and create innovative advertising campaigns.
3. Entertainment - Creating hyper-realistic digital worlds and characters can offer entertainment companies new ways of immersing their audience in their stories and games.