In the hope that the green movement will take thousands of little steps to collectively create big changes in many communities, SunChips and National Geographic have put forth the ‘Green Effect’ initiative.
Entrants must submit an essay describing a ‘Green Idea’ and explain how it would create a positive change to local environments and communities. Each English-language essay must be between 100 and 250 words. The essay will include a project description, location, timing, and how the prize money will be used to further the project. Photographs or videos can be included to support the essay.
There are sample entries as well as over a thousand submissions for viewing on the site. Five $20,000 awards will be made in July 2009.
Crowdsourcing Greenovation
$20,000 Prize Offer to Create the Best 'Green Effect'
Trend Themes
1. Crowdsourcing - Disruptive innovation opportunity: Utilize crowdsourcing to gather innovative green ideas and solutions from a diverse community.
2. Greenovation - Disruptive innovation opportunity: Encourage the development and implementation of eco-friendly projects that make a positive impact on local environments and communities.
3. Sustainability - Disruptive innovation opportunity: Promote sustainable practices by supporting and funding projects that focus on environmental conservation and community development.
Industry Implications
1. Environmental Conservation - Disruptive innovation opportunity: Harness the power of crowd ideas to drive innovative solutions for environmental conservation and sustainability.
2. Community Development - Disruptive innovation opportunity: Foster community-driven green initiatives that address local environmental challenges and enhance overall community well-being.
3. Corporate Sponsorship - Disruptive innovation opportunity: Collaborate with corporate sponsors to invest in impactful green projects and support sustainability efforts at a grassroots level.