Getting the bill at the end of a meal is not something people particularly enjoy even if it is expected, yet some have turned it into an expressive experience that will delight the waiter as well; Check Please! curates these artistic endeavors into a single hardcover book that the whole world can now enjoy. Check Please! features illustrations drawn on bills from over 50 different artists.
Finding beauty even in the most mundane things, Check Please! is a collection of work that will inspire many. John "Super Ugly" Williams, the man behind the collection, says, "Before becoming a full time artist, I waited tables and I would find myself doodling on the Guest Checks they gave us to take your order on. Some of my brightest ideas were sketched on a Guest Check."
Restaurant Check Art
Check Please! is a Book that Curates Stunning Illustrations on Common Bills
Trend Themes
1. Restaurant Art - The surge in artistic expression on restaurant checks presents a new opportunity to create unique dining experiences through tableware design.
2. Social Media Influenced Art - Social media democratizes art, as more people create and share their check art, it enables opportunities for brands to tap into this trend and create new revenue streams.
3. Customized Consumables - The popularity of decorated restaurant bills suggests consumers are seeking personalized and customized experiences, a trend that can be capitalized across several industries.
Industry Implications
1. Hospitality - Restaurants and bars can collaborate with artists to incorporate printed designs on their bills or create themed nights around the restaurant bill art.
2. Publishing or Ecommerce - The rise of Check Art presents an opportunity to create new publishing or eCommerce ventures that specialize in printed artwork on various consumables.
3. Marketing - The surge in Check Art demonstrates the many creative marketing strategies businesses can develop to offer personalized experiences, which can help them establish deeper connections with their customers.