Deliciously Sticky Deserts

S'moreffles Give a New Take on Your Favorite Camp Fire Treat

Warm graham crackers, melted chocolate and gooey marshmallows together make up a delicious guilty pleasure. Lauren Pett, a chocolatier and owner of Rich Chocolates & Candies in Chicago teamed up with Waffleizer.com to develop ‘S’moreffles’ -- the ultimate campfire treat.

The basics are the same, although Pett made her own graham cracker dough from scratch, once you pile the dough, marshmallows and chocolate place it in a Waffleizer and hope for the best! The team discovered it's probably easier to waffleize the graham cracker alone first to prevent messiness, but that could be the fun part!
Trend Themes
1. Gourmet Desserts - The trend of creating gourmet desserts by putting a twist on classic favorites like s'mores presents an opportunity for innovative flavor combinations and unique presentation styles.
2. Collaborative Partnerships - The collaboration between a chocolatier and a food blog to create s'moreffles highlights the potential for partnerships between different industries to invent new and exciting food innovations.
3. Novel Food Preparation Techniques - The use of a waffle iron to cook s'moreffles demonstrates the potential for using unconventional cooking methods to create innovative and delicious dishes.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore the creation of gourmet desserts, like s'moreffles, to attract customers looking for unique and indulgent treats.
2. Hospitality and Tourism - Hotels, resorts, and campgrounds can incorporate dishes like s'moreffles into their menus to offer guests a unique and memorable dining experience.
3. Kitchen Appliance Manufacturers - Companies that produce kitchen appliances, specifically waffle irons, can capitalize on the trend of using unconventional cooking techniques by creating specialized appliances for making dishes like s'moreffles.

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