Playing on the popular "ladies who lunch" trope, this t-shirt by Casual Friday celebrates "b*tches who brunch."
If you're unfamiliar with the "ladies who lunch" term, it's usually used to refer to well-off, well-dressed, WASP-y women. More often than not, it's used to describe trophy wives who attend social luncheons during the week instead of going to work. In comparison, I can only imagine that the "b*tches who brunch" are the ladies younger, probably poorer counterparts. Either way, I'm sure both groups of women enjoy a good mimosa. In fact, perhaps the most crucial difference between the ladies and the b*tches is how early in the day they begin to imbibe alcohol.
If you love brunch (and who doesn't) and self-identify as a b*tch, then this t-shirt by Casual Friday is perfect for you.
Devoted Brunching Tees
The 'Bitches Who Brunch' T-Shirt Celebrates the Best Meal of the Day
Trend Themes
1. Brunch Culture - Opportunities for unique branding in brunch culture products.
2. Empowering Statements - Creation of clothing with bold and empowering statements for specific target markets.
3. Controversial Attire - The rise of controversial branded attire to create a buzz and sell merchandise.
Industry Implications
1. Apparel Industry - Opportunities for the apparel industry to create more unique brunch-inspired attire.
2. Food and Beverage Industry - Opportunities for the food and beverage industry to create more brunch related goods such as mimosa recipes and food pairings.
3. Marketing and Advertising Industry - Opportunities for the marketing and advertising industry to create bold campaigns and branding strategies for controversial branded attire.