Eating a meal on-the-go has become commonplace for consumers with a busy schedule, which is something the 'Beltur Go' food packaging design is intended to help make easier.
Designed by Muse Celik, the packaging is constructed with paper that allows for easy recycling and consists of different models that could be used with different foods. This includes a cup that will accommodate a supplemental container with food to be placed on top, thus eliminating the need for a table.
The 'Beltur Go' food packaging design imagines a full recyclable product for use in the restaurant and food-to-go industries that will help to accommodate consumer preferences for convenience in a decidedly more sustainable manner. The packaging also accommodates for societal changes as more consumers shift their lifestyle towards eating while on-the-go instead of seated at a public table.
Combinational On-the-Go Food Packaging
The 'Beltur Go' Food Packaging Doesn't Require a Table
Trend Themes
1. On-the-go Food Packaging - Opportunity to create new packaging designs that cater to a growing trend of consumers wanting to eat their meals while on-the-go.
2. Recyclable Food Packaging - Opportunity to provide consumers with environmentally-friendly and sustainable packaging options that can be easily recycled.
3. Flexible Food Packaging - Opportunity to design packaging that is adaptable to different types of foods and easy to carry, making it more convenient for on-the-go consumers.
Industry Implications
1. Restaurant Industry - Opportunity to offer new types of packaging for takeout and delivery orders that cater to customers who prefer to eat their meals while on-the-go.
2. Food-to-go Industry - Opportunity to create packaging that makes it easier for customers to carry their food with them and eat it on-the-go, meeting the demands of a busy lifestyle.
3. Packaging Industry - Opportunity to design and manufacture new types of flexible, recyclable and on-the-go food packaging that meets the changing needs of consumers and supports sustainability goals.