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James White Drinks Unveils its New 'Beet It Organic' Packaging

James White Drinks, the reputable UK-based fruit and vegetable juice brand, recently unveiled a new modern design for its popular 'Beet It Organic' beetroot juice. The design boasts the drink's original calligraphy with the addition of an asymmetrical design of a dynamic beet and heart illustration. The bottle is also adorned with James White's new tagline -- 'Bold by Nature.'

The beet juice is made from pressed organic beetroot juice that is mixed with 10% pressed organic apple juice to add a naturally sweet and earthy flavor profile. Beet It Organic has since become a staple for many athletes thanks to the body of work that outlines its health and performance-enhancing benefits.

The new design will be launching in stores starting from July 2019 and is available at Sainsbury's, Waitrose, Asda, Morrison, and health food stores.
Trend Themes
1. Sustainable Beverage Packaging - Opportunity for brands to create eco-friendly packaging solutions for beverages.
2. Health and Wellness Beverages - Opportunity to develop functional beverages targeting health-conscious consumers.
3. Natural Ingredients in Beverages - Opportunity to utilize natural ingredients to create unique and flavorful beverages.
Industry Implications
1. Beverage Packaging - Disruptive innovation opportunity to create visually appealing, sustainable packaging for beverages.
2. Health and Wellness - Disruptive innovation opportunity to develop functional beverages that promote health benefits.
3. Organic Food and Beverage - Disruptive innovation opportunity to incorporate natural ingredients into products for a more health-conscious consumer base.

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