Hibiscus-Enhanced Beauty Boosters

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Honua Hawaiian Skincare Uses Astaxanthin in Its Formula

Honua Hawaiian Skincare offers a beauty booster that is powered by three potent and concentrated ingredients to guarantee results. Hibiscus and Hyaluronic Acid are featured to assist with hydration. Perhaps one of the more complex and unique ones is Astaxanthin. This is a carotenoid grown in Hawaii and sourced from natural microalgae—known to scientists as "Haematococcus Pluvialis." The ingredient is anti-inflammatory and has extremely high antioxidant levels (6000x more than Vitamin C) that can help reduce cell damage and rejuvenate the skin, while also providing protection from UV rays and sun-induced pigmentation. The makeup of Astaxanthin also allows this addition to help with hydration and reduce the visibility of wrinkles, making it an extremely versatile ingredient.

The beauty booster is cruelty-free and vegan.
Trend Themes
1. Astaxanthin Skincare - The use of astaxanthin in skincare products is becoming a trend due to its high antioxidant levels and anti-inflammatory properties.
2. Hibiscus-infused Beauty Products - Hibiscus is a trending ingredient in the beauty industry due to its potential to assist with hydration and rejuvenation of the skin.
3. Microalgae Sourcing - The trend of sourcing ingredients from natural microalgae sources like Haematococcus Pluvialis is becoming increasingly popular in the beauty industry due to their unique and beneficial properties.
Industry Implications
1. Skincare - Skincare companies specializing in anti-aging and anti-inflammatory products have an opportunity to incorporate astaxanthin and hibiscus into their formulas to offer potent and unique offerings.
2. Natural Beauty Products - The natural beauty products industry can capitalize on the trend of using microalgae sources like Haematococcus Pluvialis and other natural ingredients like hibiscus to create innovative and cruelty-free products.
3. Sunscreen - Sunscreen companies have an opportunity to incorporate astaxanthin in their formulas for added protection against cell damage and pigmentation caused by exposure to UV rays and the sun.

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