The Cheeky Panda Sustainable Bamboo Toilet Tissue is being launched in a series of new options to help competitively position the brand in the marketplace.
The brand is introducing a new three-ply variety with 160 sheets per roll, which will come in Luxury Quilted, Natural Colour and Silky Soft options to choose from. The toilet paper is made using FSC-certified bamboo to give it a lower carbon footprint over alternatives on the market. The brand is also showing support for WWF, which is communicated to shoppers on the front of each pack.
The new additions to the The Cheeky Panda Sustainable Bamboo Toilet Tissue range will be arriving in the UK soon after a launch at the Natural & Organic Products Europe (NOPE) show.
Luxury Bamboo Toilet Papers
The Cheeky Panda Bamboo Toilet Tissue Comes in New Varieties
Trend Themes
1. Sustainable Toilet Paper - New bamboo-based toilet paper options provide opportunities for sustainable alternatives to traditional toilet paper products.
2. Luxury Personal Care - The introduction of Luxury Quilted and Silky Soft bamboo toilet paper varieties highlights a growing market trend of indulgent, high-end personal care products.
3. Eco-friendly Packaging - The Cheeky Panda's support for the World Wildlife Fund and positioning as an eco-friendly brand suggests a trend towards more responsibly packaged consumer goods.
Industry Implications
1. Personal Care - The introduction of luxury bamboo-based toilet paper is indicative of a trend towards high-quality, environmentally conscious personal care products.
2. Sustainability - The use of bamboo for toilet paper production and emphasis on reduction of carbon footprint indicates a trend towards sustainable business practices.
3. Packaging - The Cheeky Panda's use of eco-friendly packaging and support of the World Wildlife Fund highlights a growing trend towards more responsible packaging strategies.