Last month, a number of observant foodies spotted the new Bacon Crusted Shrimp Po’ Boy Sandwich at select Arby's locations across the US. While the savory seafood sandwich is still in the testing phase, the new dish could mean that the chain is ready to expand beyond its signature deli meats.
Arby's Bacon-Crusted Shrimp Po’ Boy Sandwich is a monstrous creation that is not for the faint of heart. The sandwich consists of deep fried shrimp made with a crispy bacon coating. The shrimp is paired with sliced tomato, red onion, lettuce and the chain's Po’ Boy Sauce. The sandwich is then served on a toasted sub roll to make it easy for consumer to enjoy the savory seafood creation on the go.
By combining shrimp with bacon, the new sandwich is sure to appeal to meat lovers who normally pass over seafood options.
Bacon-Crusted Seafood Sandwiches
The Bacon-Crusted Shrimp Po’ Boy Sandwich is Made for Meat Lovers
Trend Themes
1. Meat-surf-and-turf - Creating hybrid dishes that combine meat and seafood flavors for adventurous foodies.
2. Comfort-fusion - Incorporating traditional comfort foods into new and unexpected dishes for a fresh take on familiar flavors.
3. Intense Flavors - Exploring more intense and bold flavors for consumers seeking new taste experiences.
Industry Implications
1. Fast Food - Fast food chains can capitalize on the trend of combining meat and seafood flavors in their menus to appeal to adventurous eaters.
2. Seafood - Seafood restaurants can explore unconventional flavor combinations and fusion dishes as a way to attract more customers seeking unique seafood options.
3. Brand Extension - Companies can expand their brand by experimenting with new types of food offerings, as demonstrated by Arby's with their Bacon Crusted Shrimp Po' Boy sandwich, and attract new customers outside of their usual market.