Sweety came about due to a demand for Asian-flavored ice cream in Northern America. The business debuted as a mom-and-pop ice cream parlor back in the late 70s and has developed throughout the years into a modern brand. Nowadays, Sweety still fills a niche, bringing Asian-flavored ice cream to a market that has grown exponentially since the brand's inception.
Sweety specializes in mochi—the "bite-sized ice cream bundled in sweet rice dough" that originates from Japan. The brand brings "a Golden State twist" to the recipe with farm-fresh California milk. Sweety's range of Asian-flavored ice cream includes Simply Strawberry, Matcha Green Tea, Azuki Red Bean, Vietnamese Coffee, Madagascar Vanilla, Classic Chocolate, Alphonso Mango, and Ube Purple Yam. These unique recipes are gluten-free, Kosher-certified, and do not contain any nuts.
Asian-Flavored Ice Cream Ranges
Sweety Ice Cream Works with Tastes of Vietnamese Coffee and More
Trend Themes
1. Asian-flavored Ice Cream - Opportunity for brands to expand into the growing market of Asian-flavored ice cream with unique and modern twists on traditional recipes.
2. Mochi Ice Cream - Potential to incorporate mochi, a traditional Japanese dessert, into modern ice cream recipes and offerings.
3. Gluten-free, Kosher-certified and Nut-free Ice Cream - Emerging trend towards gluten-free, kosher-certified and nut-free ice creams catering to health-conscious and allergy-prone consumers.
Industry Implications
1. Ice Cream Industry - Ice cream brands can expand their market and offerings by catering to the growing demand for unique and exotic flavors, and incorporating trendy ingredients and certifications.
2. Dessert Industry - Opportunity for dessert brands to incorporate mochi into their offerings and introduce it to a wider audience, while also exploring new and exciting flavors and certifications.
3. Health Food Industry - Rising demand for healthy and allergy-friendly options in the ice cream industry presents an opportunity for startups to cater to this market with gluten-free, kosher-certified and nut-free options.