Clever creative concepts can be applied to almost anything, as shown with these brutally honest scented candles.
Determined not to be ‘just another scented candle’ Aromatherapy Interventions are candles for today’s World, dealing with today’s problems. These candles have no bull about them.
Inspired by all types, moods and occasions these candles also come with very witty descriptions and touches such as the co-dependent candle having two wicks. Genius. Here is a pick of a few of them but make sure you check the website out as well.
Men-tality - You leave the seat up, tune her out and can’t out a tool down
Lighten Up - Because someone somewhere has it far crappier than you.
Panic Attack - Aromatherapy for general fears of job loss, computer viruses, blind dates and WMD’s
Aromotherapy Interventions
Brutally Honest Scented Candles
Trend Themes
1. Honest Candles - Opportunity for an honest branding approach in the candle industry.
2. Humorous Aromatherapy - Opportunity to bring humor to a traditionally serious industry and attract a younger demographic.
3. Personalized Scented Candles - Opportunity for customers to create their own custom scents, tapping into the DIY trend.
Industry Implications
1. Candles - Opportunity for the candle industry to adopt an honest and humorous branding approach.
2. Aromatherapy - Opportunity to attract a younger demographic to the traditionally serious aromatherapy industry through humor and creativity.
3. DIY Crafts - Opportunity to tap into the DIY trend by offering personalized scented candle making kits or workshops.