Outdoor apparel and gear retailer Moosejaw has launched a new resale program that makes it easier than ever for consumers to go about buying and selling used products through the company's website, enabling them to obtain high-quality gear whilst actively contributing to the reduction of waste and pollution.
The 'ReTrail' resale program takes the form of a peer-to-peer marketplace wherein users are handed the initiative to list products along with photos, pricing and related information, with Moosejaw then verifying and approving content. When a sale order is received, the seller is given a pre-paid shipping label, allowing them to ship the product.
By removing the hassle of buying and selling used goods and giving users access to its own platform, Moosejaw has struck upon an innovative way to include customers in the mission of growing the circular economy in the outdoor apparel sector.
Outdoorsy Apparel Resale Programs
Moosejaw's New Marketplace Lets Users Buy & Sell Used Gear
Trend Themes
1. Resale Economy - Moosejaw's ReTrail program supports the circular economy by creating a peer-to-peer resale marketplace for outdoor apparel that reduces waste and pollution.
2. Peer-to-peer Commerce - Moosejaw's ReTrail program creates a peer-to-peer commerce platform for sustainable, second-hand outdoor gear purchases.
3. Sustainability in Retail - Moosejaw's ReTrail program is a prime example of how retailers can integrate sustainability into their business models by promoting the resale of outdoor apparel.
Industry Implications
1. Retail Industry - Moosejaw's ReTrail program introduces a new wave of sustainability in the retail market by promoting second-hand outdoor apparel sales.
2. Outdoor Gear Industry - Moosejaw's ReTrail program creates a disruptive innovation opportunity for the outdoor gear industry by promoting the resale of high-quality gear and reducing waste.
3. Circular Economy Industry - Moosejaw's ReTrail program aligns with the principles of the circular economy industry by promoting the reuse of materials and reducing waste.