Can Dell Have a Cool Phone?
Alienware Android Phone
Dell is not a name synonymous with cool or must-have phones. Their foray into the mobile phone market was a dull range of PDAs, a complete flop. But things might change soon. Dell recently acquired Alienware, the mega-stylish American laptops and desktops manufacturer, known for their expertise in video, audio and gaming. Alienware are famous for their eye catching designs and innovative technology. At CES 2008 they launched the ultimate in video gaming experience, a giant curved monitor that fills the entire of the gamer's peripheral vision.
Trend Themes
1. Stylish Gaming - Disruptive innovation opportunity: Create a gaming phone that combines stylish design with innovative technology.
2. Curved Monitors - Disruptive innovation opportunity: Develop curved monitors for smartphones that provide an immersive visual experience.
3. Expertise in Video and Audio - Disruptive innovation opportunity: Integrate high-quality video and audio technology into mobile phones for enhanced multimedia experiences.
Industry Implications
1. Gaming - Disruptive innovation opportunity: Merge gaming and mobile phone industries to create a new category of gaming phones.
2. Consumer Electronics - Disruptive innovation opportunity: Revolutionize the consumer electronics industry by incorporating stylish design and innovative technology in mobile phones.
3. Entertainment - Disruptive innovation opportunity: Transform the entertainment industry by introducing smartphones with immersive visual and audio capabilities.