Created by Porsche Design exclusively for the Veuve Clicquot champagne house, the Vertical Limit is a stunning champagne cellar that keeps bottles at their proper temperature (12°C). It has a stainless steel exterior that will leave you breathless. Every piece of the cellar is made by hand, which adds to its quality.
A limited set of 15 Vertical Limit cellars are available for $70 000 a piece, which is not bad considering it comes with 12 magnums of Veuve Clicquot of the best vintage wines.
$70,000 Champagne Cellars
Porsche for Veuve Clicquot: Vertical Limit
Trend Themes
1. Luxury Cellars - The trend of luxury cellars designed by high-end brands like Porsche presents a disruptive innovation opportunity for upscale beverage brands to enhance their customer experience and differentiate themselves in the market.
2. Handcrafted Excellence - The trend of handcrafted excellence in product design, as exemplified by the Vertical Limit cellar, offers a disruptive innovation opportunity for artisanal brands in various industries to create unique, high-quality products that cater to discerning consumers.
3. Ultra-premium Bundles - The trend of offering ultra-premium bundles, such as the Vertical Limit cellar with 12 magnums of Veuve Clicquot vintage wines, presents a disruptive innovation opportunity for luxury brands across industries to create exclusive, high-value offerings that attract affluent customers.
Industry Implications
1. Beverage - The beverage industry can leverage the trend of luxury cellars to create innovative and visually striking storage solutions that elevate the drinking experience and cater to connoisseurs.
2. Design and Manufacturing - The design and manufacturing industry can explore the trend of handcrafted excellence to develop high-quality, customizable products that appeal to individuals seeking unique and meticulously crafted items.
3. Luxury Goods - The luxury goods industry can embrace the trend of ultra-premium bundles to curate exclusive, high-value packages that offer a complete luxury experience and attract affluent consumers seeking exclusivity.