If you’re a penny pincher that can’t decide what to splurge your savings on, the 50/50 Savings Banks is the smart-spending solution.
The bank, made by innovative and playful product manufacturer Big Mouth Toys, is a clever creation that acts like the game-show favorite device Plinko, which jockeys your dropped coin into a random slot.
Equipped with two small dry-erase whiteboards under the pegged drop-zone, the personalized bank divides the cash between two things users are saving up for, and where your coins fall are left up to the stockpiling powers that be.
This 50/50 Savings Bank that offers split-screen savings is a fun way to stow away your finances, and you can bet your bottom dollar it’s going to be a money-maker.
Random Outcome Reserves
The 50/50 Savings Bank Decides How to Divide Your Dollars
Trend Themes
1. Random Savings Allocation - Innovative banks can incorporate gamification techniques to encourage and enable consumers to save in a more entertaining way.
2. Customizable Savings Strategies - Banks can develop personalized savings experiences with the aim of engaging the consumer to proactively save towards multiple goals.
3. Gamified Financial Management - Financial institutions and fintechs to build solutions to help users engage with their finances and have fun while saving.
Industry Implications
1. Banking - Financial institutions can develop product pipelines which incorporate elements of gamification, as a way of incentivizing customers to save more.
2. Consumer Goods - There is a wide range of potential merchandise items that could feature random allocation in order to grow customer engagement and loyalty.
3. Fintech - Fintechs can target younger and underserved demographics through apps, by leveraging gamification and personalized dealing experiences.