A British pet owner spent £10,000 on an operation to give her cat, Cadbury, back its meow which it lost after suffering a rare throat condition.
Vets diagnosed the cat with a paralyzed larynx which left him unable to make a sound. Rather than live with a mute moggie, the cat's owner, Jean Kelly, forked out £10,000 to give Cadbury two operations, a stay-in intensive care, six days in an oxygen tent, and four months worth of nursing care.
The 13-year-old cat is now back to his meowing former self.
Jean's insurance company paid £6,000 towards the costs, and she contributed the remaining £4,000 herself.
Jean says there was never any doubt as to whether to have the operation, even though it meant putting her planned holiday to Namibia on hold.
£10,000 Pet Voices
Operation Gives Cat's Meow Back
Trend Themes
1. Pet Healthcare Innovation - Opportunities for disruptive innovation in the pet healthcare industry to develop advanced treatments and procedures for pets.
2. Insurance Coverage for Pets - The trend of insurance companies providing coverage for specialized pet healthcare treatments, creating opportunities for new insurance products in the pet industry.
3. Advanced Veterinary Care - The rise in demand for advanced veterinary care, creating opportunities for veterinarians to develop specialized treatments and procedures for pets.
Industry Implications
1. Pet Healthcare - Disruptive innovation opportunities in the pet healthcare industry to improve the quality of life for pets.
2. Insurance - Opportunities for insurance companies to offer specialized coverage for pet healthcare treatments.
3. Veterinary Care - Disruptive innovation opportunities in the veterinary care industry to develop advanced treatments and procedures for pets.