Non-profit environmental organization Parley for the Oceans and luxury fashion brand Dior teamed up for a second collaborative, sustainable beachwear collection. Dior Men’s artistic director Kim Jones spoke about the brand's second time collaborating with Parley for the Oceans: "I’m very proud of this second collaboration with Parley for the Oceans. We succeeded in doing a 96 percent eco-responsible collection which is amazing."
Similar to the first collaboration, the materials of this beachwear collection are made of sustainable and recycled materials from the ocean. About 59 percent of items in the collection contain ocean plastics, and 37 percent utilize organic GOTS textiles. This second collaborative beachwear collection consists of weatherproof shell jackets, knitted vests, seersucker basics, footwear, and carrying options. There are also special items in the collection, including an additional collaboration with surfwear company Vissla on wetsuits made from recycled jerseys and with Notox for surfboards. The beachwear collection will be available in May.
Sustainable Beachwear Collections
Parley for the Oceans and Dior Launch New Beachwear Collection
Trend Themes
1. Sustainable Fashion - The use of recycled and sustainable materials for fashion creates opportunities to address environmental challenges.
2. Eco-friendly Products - The rise of eco-friendly products, such as sustainable beachwear, appeals to consumers who prioritize ethical and sustainable practices.
3. Collaborative Sustainability - Collaboration between non-profit organizations, fashion brands, and other industries can lead to innovative, eco-friendly product designs.
Industry Implications
1. Fashion Industry - The fashion industry has the opportunity to address environmental challenges by incorporating eco-friendly practices and materials into its designs.
2. Sportswear Industry - The sportswear industry can incorporate sustainable and recycled materials into its products, such as wetsuits made from recycled jerseys, to address environmental concerns.
3. Surf Industry - The surf industry can collaborate with non-profit organizations and fashion brands to create eco-friendly surfboards and other surfing products made from recycled materials.