For Fall 2009, design duo D&G dressed models in short tulip skirts and dresses. Always with an interesting idea about how women should look, this collection has a strong operatic feel with bustier dresses, brocade and jeweled fabrics, along with tulip skirts. On point with D&G's use of furniture fabric, Domenico and Stefano put on a strong show. As Dolce and Gabbana's would say, “The show must go on.â€
Implications - Luxury-minded consumers demand products that feature rich materials that will standout and catch attention, and collections such as this meet that requirement in spades. When you create a product that highlights craftsmanship and noteworthy style simultaneously, wealthy fashionistas are going to respond positively.
Lampshade Couture
D&G's Fall 2009 Luminous Luxury Dresses
Trend Themes
1. Rich Material Luxury - Creating products that feature rich materials and craftsmanship will catch the attention of luxury-minded consumers.
2. Noteworthy Style - Fashion collections that offer noteworthy style alongside craftsmanship appeal to wealthy fashionistas.
3. Furniture Fabric Fashion - Using furniture fabric in fashion showcases a unique and disruptive approach to materials.
Industry Implications
1. High-end Fashion - The high-end fashion industry can benefit from incorporating rich materials and noteworthy style to attract luxury-minded consumers.
2. Craftsmanship Products - The craftsmanship products industry can explore opportunities to create standout products by combining rich materials with noteworthy style.
3. Innovative Textiles - The innovative textiles industry can disrupt the fashion market by introducing furniture fabrics as a unique material choice.