Those attending Paris Fashion Week had the pleasure of experiencing the intricacies and stylings of Junya Watanabe clothing in close detail. The runway was dominated by sophisticated tailoring that exuded a swift casual element, allowing for the garments to be versatile and an acceptable choice in different environments. Throughout the silhouettes, there are recurring motifs of "patchworking and top-stitching."
Moreover, the Spring/Summer 2020 capsule of Junya Watanabe clothing also highlights a lot of the Japanese imprint's collaborative efforts, nodding to the growing popularity of fashion partnerships. Some notable mentions in terms of joint capsules include the fusion of Junya Watanabe stylings with the aesthetics of global brands like Levi's, Carhartt, and New Balance. To amplify the experimental effect of the show, the designer also partners with London-based restaurant St. John's and other companies outside of the industry.
Photo Credits: Regis Colin Berthelier/ NowFashion
Sophisticated Breezy Menswear
The Junya Watanabe Clothing for SS20 Debuted at Paris Fashion Week
Trend Themes
1. Sophisticated Tailoring - Disruption Opportunity: Explore innovative ways to combine sophisticated tailoring with casual elements for versatile and adaptable menswear.
2. Fashion Partnerships - Disruption Opportunity: Capitalize on the growing trend of fashion collaborations by fostering partnerships with global brands and other industries.
3. Experimental Showcases - Disruption Opportunity: Collaborate with unconventional companies outside the fashion industry to create unique and boundary-pushing fashion shows.
Industry Implications
1. Menswear - Disruption Opportunity: Introduce innovative design concepts that combine sophistication and versatility for men's clothing.
2. Fashion Collaborations - Disruption Opportunity: Facilitate collaborations between fashion brands and global companies to create unique and marketable joint capsule collections.
3. Fashion Events - Disruption Opportunity: Organize fashion shows that involve unconventional partners from other industries to create immersive and memorable experiences for attendees.