What do you get for someone who has everything? How about this invisible present by Christine Wong Yap?
I think it's a great fun concept that has a deep social meaning. Provided that this someone has a good sense of humor and appreciates the irony.
I also believe this can be a good idea to use when you are giving someone a "non-physical" gift, such as a reminder of your love.
I would not want it for my Birthday though, hehe.
Invisible Presents
Invisible Presents
Trend Themes
1. Invisible Gifting - Opportunity for companies to offer personalized, non-physical gifts for special occasions.
2. Non-physical Gift Market - An emerging market that offers unique, personalized gift options that have no material value.
3. Minimalist Gifting - A trend for individuals who prefer experiences over physical possessions, leading to the emergence of unique gift-giving options.
Industry Implications
1. E-commerce - Opportunity for e-commerce companies to offer virtual, personalized gifting options.
2. Personalized Gift Market - An extension of the personalized gift market that caters to individuals who value minimalism and experiences.
3. Social Media Marketing - An opportunity for companies to leverage social media platforms to target individuals who value non-physical gifts and unique experiences.