Making a pretty interesting move, one major coffee house has decided to extend their brand, creating Far Coast furniture. I wonder if it is scented like coffee, at the very least the dark coffee bean colored ones should, don't you agree?
Designed by students from the Emily Carr University of Art and Design, the Far Coast furniture is actually more than branding stunt.
Coffee Brand Seating
Far Coast Furniture Brings Awareness to Pine Industry
Trend Themes
1. Branded Furniture - Opportunity for businesses to extend their brand and create unique furniture pieces for their customers.
2. Collaborative Design - The collaboration between businesses and universities can lead to innovative and creative design solutions.
3. Multi-functional Products - Designing furniture that serves multiple purposes can offer convenience and efficiency for consumers.
Industry Implications
1. Coffee - Coffee companies can explore new revenue streams by creating branded furniture that enhances the coffee experience for customers.
2. Education - Universities and design schools can establish partnerships with businesses to provide real-world design projects and foster innovation.
3. Furniture - The furniture industry can benefit from collaboration with other industries to create unique and branded products that appeal to consumers.