With the current social dialogue surrounding climate change, many brands are seeking to use eco-friendly packaging to appeal to consumers, and Sonoco -- one of the biggest providers of diversified consumer packaging -- has set itself apart with the launch of its new EnviroSense Initiative.
The EnviroSense Initiative will include a range of products that focus on sustainability including the "rigid plastic packaging containing post-consumer recycled content, mono-material flexible pouches that are recyclable and innovative packaging made from agricultural fibers." All of the packaging solutions in Sonoco's EniroSense products focus on reducing environmental impact, shipping optimization, fiber sourcing, compostability, and optimized package-to-product ration.
The brand is committed to achieving the U.N.'s Sustainable Development Goal 12.3 and is specifically targeting the it's request to cut food waste down by half by 2030.
Sustainable Packaging Options
Sonoco Launched a Line of Packaging for its EnviroSense Initiative
Trend Themes
1. Eco-friendly Packaging - There is a growing trend among brands to use environmentally friendly packaging to attract consumers.
2. Recycled Content Packaging - Brands are increasingly using packaging materials that contain post-consumer recycled content.
3. Innovative Sustainable Packaging - There is a demand for packaging made from agricultural fibers and other innovative materials that reduce environmental impact.
Industry Implications
1. Consumer Packaging - The consumer packaging industry can benefit from the increasing demand for eco-friendly and innovative packaging solutions.
2. Recycling - The recycling industry has opportunities to grow as more brands use packaging materials with post-consumer recycled content.
3. Sustainable Materials - The industry that produces sustainable materials, such as agricultural fibers, can capitalize on the demand for innovative packaging solutions.