Cellphone Breathalyzer

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Cellphone Breathalyzer

As if today's cellphones don't already have enough features, Japan has gone ahead and added one more. DoCoMo has a new model that is a breathalyzer and cellphone combined. Initially marketed to larger limousine and cab companies to monitor their employees alcohol levels before they hit the road, the history of technology tells us that a trendy personal model can't be far behind!

Implications - It is a smart move to check the drivers of public transit because being intoxicated on the job could lead to serious trouble and even the death of passengers. When a person blows into the breathalyzer it sends the results to their company as well as their location and a picture of their face.
Trend Themes
1. Combination Devices - The trend of combining multiple functionalities into a single device opens up opportunities for innovative and convenient solutions.
2. Personal Breathalyzers - The growing demand for personal breathalyzers indicates a potential market for individuals to monitor their alcohol levels for safety and health reasons.
3. Intelligent Monitoring Systems - The integration of technology for real-time monitoring and reporting offers disruptive innovation potential in various industries, including transportation and employee management.
Industry Implications
1. Transportation - Implementing breathalyzer technology in transportation industries can enhance safety measures and prevent accidents caused by intoxicated drivers.
2. Consumer Electronics - The incorporation of breathalyzer features into personal smart devices presents opportunities for consumer electronics companies to tap into the health and safety-conscious market segment.
3. Workplace Safety - Developing intelligent monitoring systems that combine breathalyzer technology with location tracking and facial recognition can revolutionize employee safety protocols across various industries.

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